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Mastercard partnership prioritises women

MASTERCARD PARTNERSHIP UPSKILLS WOMEN

JA South Africa is excited to announce the partnership with Mastercard on the JA South Africa Youth Enterprise Programme (YEDP). The programme which is being implemented in Gauteng and the Western Cape to out of school individuals aim’s to empower 105 ladies, not in education, employment or training (NEET) and 60 in small to medium enterprises (SME).

The 105 individuals from the NEET’s cohort will gain life skills; financial literacy, business management skills and keeping them abreast with the changes in technology by teaching them how to use a cashless payment system. The implementation will also see the SME group of female entrepreneurs go through the JA South Africa Entrepreneurship Accelerators programme and assist with micro finance opportunities.

Thanks to the Mastercard partnership one of the programme beneficiaries, Zinhle Nkosi the founder of Uthingo Olusha has received supplier development funding and is supplying corporate gifts to Mastercard. The partnership aims to improve the livelihoods of programme beneficiaries, beyond boardroom talk“, says Michael Cekiso, JA South Africa’s National Programme Manager.

This is what one of the programme beneficiaries had to say:
The JA South Africa, YEDP through Master has improved my negotiation skills. I am constantly learning new things that will help me in the future”, says Precious Kubheka founder of Ubuhlebe Africa collection.

JA South Africa thanks Mastercard for its continuous involvement in the development of young women.