Interventions range from workshops of a few hours up to eight months. Designed to deliver measurable results, learners actively engage in real business and financial activities that encourage teamwork and leadership, with the flagship Enterprise Programme requiring learners to start up and run a real small business.
This programme also forms the basis of our premium programmes, which also incorporate financial literacy and workplace readiness to provide a holistic solution.
Through action learning, participants tackle real issues related to starting up and running a small business and graduates are equipped with the skills to start and build their own businesses or shape their careers in a knowledgeable and directed manner.
The impact is measurable. Not only do the students demonstrate a significant understanding of economics and business concepts but the premium programmes are recognised by the Services Seta. The Entrepreneurship Academy programme, aimed at Grade 10 and 11 learners, is NQF level 2 accredited and the Youth Enterprise Development Programme, aimed at out-of-school youth, is accredited at level 4.
Students who participate in some of our programmes are eligible to enter three competitions that are made possible through partnerships. Click on the names below to find out more about each event.
Investec Junior Innovators
Transnet Young Movers
Through the sharing of best practices across the global network the content of Junior Achievement Worldwide is continually refined while at the local level we adapt and customise the material to suit our context.
Nationally, South Africa’s overall unemployment, and youth unemployment, rate has skyrocketed into the highest level globally. JA programmes meet the challenge posed by the contributing factors: a young population resulting in a fast growing labour force; lack of entrepreneurship training; skill mismatches and market rigidity.
The programmes are implemented nationwide by carefully selected and trained facilitators, who are supported by our head office and regional agents. Monitoring and evaluation procedures are in place to ensure we maintain a consistent high standard. In some instances, educators are trained to be the in-school facilitators, which enhances their teaching ability.
Programme Impact is measured by:
- Pre and post tests
- Increase in self confidence
- Increase in positive attitudes toward entrepreneurship
- Consideration of entrepreneurship as a future career
- Regular programme impact assessments
- Tracking learners’ career paths
- Use of a learner management system
The City & Guilds Centre for Skills Development (CSD), a not-for-profit, research and development body for vocational education and training, undertook an evaluation of the Enterprise programme in 2014. Their findings were:
- Perceptions of the financial prospects of entrepreneurship improved
- Entrepreneurship as a career path was introduced
- Increased confidence in activities involved in setting up a business
- Improvements in knowledge about business
- Practical business skills improved
- Transferable skills developed - teamwork, communication and planning
- Learners more confident in presenting themselves to employers
“I knew the content was going to be interesting, but let me just tell you that I am amazed at just how brilliant, and utterly thrilled! Such clever exercises and truly incredible how such important business concepts are taught so simply.”
Gabriella Geffen, Human Resource Development Council Enabling Entrepreneurship Technical Task Team, talking about her positive assessment of the possibility of the JA South Africa programme content being included in the blueprint for the implementation of Entrepreneurship and Social Entrepreneurship in the South African School Curriculum.